Sean “Diddy” Combs is trolling for swag to fill gift bags for his teenage son Christian’s over-the-top birthday party.
The media mogul is planning a Sweet Sixteen on April 4 at 1Oak in Los Angeles, and an LA-based events company, Brand Placement, has sent out letters to top brands looking for free product to fill goodie bags, Page Six has learned.
In exchange for the swag, brands are guaranteed that Diddy will tweet and post messages on Facebook about the freebies.
The company is also “guaranteeing a photo of Diddy in front of the gift bag display table, a photo of Diddy’s son Christian in front of the gift bag display table and an Instagram post from Diddy.”
Christian and his teen buds are likely to score: In 2010, Combs threw a “King of New York”-themed 16th birthday bash for his older son, Justin, where the teen was gifted a $360,000 Maybach, complete with a driver.